Finland has 3.3 million saunas for a population of 5.5 million. UNESCO thought that was worth adding to its Intangible Cultural Heritage list. We thought it was worth adding to our platform.
Sauna culture has spread well beyond Scandinavia. According to Harvia, the global market leader in sauna heaters, there are an estimated 18 million saunas worldwide in a market worth around 3.5 billion euros, growing at roughly 5% annually. Narvi and Huum are also common in the Nordics, with Mondex notable in Finland.
The pandemic got a lot of people building at-home saunas across Europe and North America, and the category has kept growing since. Today you find them in apartments in Berlin, backyards in California and spa hotels in Tokyo. Which means sauna heaters are increasingly something a claims handler needs to put a number on.
That number is trickier than it looks. Price depends on power output, heating type (electric, wood-fired or combi, a wood-fired heater with an integrated steam generator), stone capacity and the control system. The control system is one of the biggest value drivers: models with a separate digital control unit can cost up to 500 euros more than otherwise similar models. Material and color matter too. A black steel version is usually more expensive than the same model in stainless steel.
When a water or fire claim touches a room with a sauna, the heater tends to be the line item that holds everything up. Handlers know what it is. They just rarely have the right data to value it quickly. Until now.
↗ Sauna heaters are now live in Upptec, available to insurers across Europe.
The policyholder sends a photo or a video of the damage, and the handler gets a fully processed claim: identified, calculated and communicated. Or the handler just searches for it in the platform. Either way, no detective work.
One less line item to sweat over.
Get started?
Leave your email and we’ll show you how you could deliver claims in minutes.
By submitting, you accept Upptec’s Privacy Policy and consent to contact.