Whether you’re dealing with a burst pipe affecting a single laptop or a total household loss with hundreds of items, content claims are demanding more time, more decisions, and more accuracy than ever before.
And in a market with rising loss costs, staff pressure, and customer expectations, doing things “the way we always have” simply doesn’t scale anymore.
Across Europe, insurers are changing how they handle both simple and complex content claims, using automation not just to work faster, but smarter.
Here’s 5 ways claims managers are reducing costs, saving time, and improving CX with modern tools and workflows.
1. Automate Routine Claims to Avoid Overpayments
Even basic claims can go sideways when valuations are inconsistent. Automated valuation systems ensure market-based pricing, reduce friction, and eliminate the guesswork for common items like phones, TVs, or bikes.
📌 Tip: Start with low-complexity, high-frequency items where your team currently spends the most time or where you see the biggest risk of inflated payouts.
2. Simplify Multi-Item Claims Without Compromising Control
Not every complex claim requires complex handling. With the right tools, even claims involving 20, 50, or 100+ objects can be filed and valued quickly without sacrificing accuracy or visibility.
📌 Tip: Use a digital, mobile-friendly intake experience that allows policyholders (or their families) to collaborate on lists, while your team retains oversight and control over valuations.
3. Let Automation Handle the Repetitive Work, So Your Team Can Focus on What Matters
Automation doesn’t remove people, it makes their work more valuable. By letting the system process standard claims or objects automatically, you free up claims handlers to focus on edge cases, sensitive claims, or support-heavy customers.
📌 Tip: Build workflows where the automation handles approvals under a set value or risk level, and flags anything outside those bounds for review.
4. Ensure Transparency in Claims, Especially When Volume Is High
Whether a claim is simple or complex, clarity builds trust. Modern tools provide valuation breakdowns that make sense to both handlers and customers — which means fewer disputes, fewer call-backs, and higher confidence in the process.
📌 Tip: Choose a system that automatically documents valuation logic and links each payout to verifiable pricing data which is critical for consistency across high volumes.
5. Track Time Savings and Cost Impact Across All Claim Types
Whether you’re piloting automation for minor electronics or scaling to manage flood losses with hundreds of listed items, make sure you’re capturing the real operational impact.
📌 Tip: Measure average handling time, payout accuracy, % of claims resolved without manual input, and cycle time. Most teams report 40-70% time savings depending on claim type.
Final Thought: One Platform. All Content Claims.
We’ve spent over a decade helping insurers across Europe digitize and automate their content claims handling. And today, our tools support:
- Simple one-object claims processed in minutes
- Multi-object, high-emotion claims filed collaboratively online
- Intelligent valuation logic tailored to local markets and policy rules
- Real-time automation that reduces time, cost, and dispute risk
This isn’t just a feature, it’s a new standard.
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